COLLECTION OF INFORMATION
We collect personal information that you provide us when you open an account or place an order. You may provide us with your name, postal and billing addresses, phone numbers, email addresses and date of birth. When you buy something on our website, we collect information about your order such as items purchased, when and where you bought it and what type of payment you used. We will keep your data for as long as lawfully required for the purposes for which it was collected.
When you browse our website we may also collect non-personally identifiable information such as what kind of device you used to view the website, the browser application, your browsing behaviour such as how many pages you visited, and information about how you navigated to the website – for example through a search engine, or by clicking on an advert.Sensitive information is not collected through this websiteincluding: race or ethnic origin; political opinions; religious or other similar beliefs; physical or mental health.
WHAT YOUR INFORMATION IS USED FOR
We use the personal information we collect to process your transactions and administer and operate your account, in order to supply you with the goods and services you buy or wish to buy, help you with placing orders, or communicate with you while your order is in process or production. We use your personal information to respond to queries, questions or comments you have raised, to manage promotions, competitions, customer surveys and questionnaires, and to tell you about important changes to the website and our services.
We use the non-personally identifiable data we gather, and we aggregate anonymous customer data, for internal business purposes such as generating statistics or understanding how people use our website. We may use this data to improve our website or add new features.
If we have collected your IP address, this may be associated with your browsing experience (for example items added to your basket) to help us fix any bugs or problems on our website, or to help us with fraud screening. We may use your IP address to identify the country or city you are based in, in order to send you personalized messages that are relevant to you.
Using your Information for Marketing & Promotions
If you agree, we may use your information to tell you about products, promotions & special offers.
We will explicitly ask for your consent to receive any email marketing from us, and you can opt-out or change your subscription status at any time. Either visit your account area on the website, or use the unsubscribe link at the bottom of every email to change your status.
We may also use your browsing behaviour to serve you personalized content on the site, or provide you with relevant online advertising relating to our brand and products. The data we gather in this context is non-personally identifiable.ACCESS TO YOUR INFORMATION
If you wish to access the personal information that you have submitted to us via our website please log in to your account and view the pages within the ‘My Account’ section.
If you wish to have all your personal information permanently deleted from our records please contact our Data Protection Offer via email at firstname.lastname@example.org.
Please note that we are required to keep necessary contractual information (i.e. essential information associated with an order you have placed) for regulatory purposes.
We may disclose any information we deem necessary, including personal information, in our sole discretion to comply with any applicable law, regulation, legal process or governmental request.
We will take reasonable steps to create an accurate record of any personal information you have submitted through the website. However, we do not assume responsibility for confirming the ongoing accuracy of your personal information. If you advise us that your personal information is no longer accurate, we will, so far as practicable, make corrections.
If you wish to update your record please log in to your account and visit the “My Account” section on the website, contact our Customer Services Department via email at email@example.com.SHARING YOUR INFORMATION
We will never disclose your information to anyone outside our business; where we are required or permitted to do so by law; to other companies who provide a service to us; or any successors in title to our business.
We work with carefully selected service providers that carry out certain functions on our behalf, such as delivering orders, processing payments, hosting or developing our website, processing email mailouts. These companies may process your personal data in order to perform the function they are instructed to do on our behalf.
Whenever we transfer personal information to countries outside the European Economic Area we will ensure that appropriate security measures are taken.
We implement various security measures to protect your personal information, both online and offline. Online, we have firewalls and data encryption in place and access to your personal data is password restricted to individual users. We secure access to all transactional areas of our websites and apps using ‘https’ technology, and we encrypt your credit card information to ensure your transactions with us are private and protected using Secure Socket Layers (SSL) technology. Whilst we take appropriate technical and organizational measures to protect your personal data, we cannot guarantee the security of any data you transfer to us over the internet to us.
POLICY & OTHER
Cookies are small files stored on your computer when you visit certain web pages: we use encrypted information gathered from them to help improve your experience of the site. For example, they help us to track items you’ve added to your basket, to identify and resolve errors, or to determine relevant related products to show you when you're browsing. Please note that cookies can't harm your computer. We don't store any personally identifiable or sensitive information such as credit card details in cookies.
You can disable cookies if you would prefer not to have them on site: to do this, please consult the 'help' section on the specific browser you are using. You can also opt-out of being shown advertisements based on cookies: for more information on this please visit the Network Advertising website.
Here's a list of the main cookies we use and what we use them for.
CONTACTING THE REGULATOR
If you feel that your data has not been handled correctly, or you are unhappy with our response to any requests you have made to us regarding the use of your personal data, you have the right to lodge a complaint with the Information Commissioner’s Office.
You can contact them by calling 0303 123 1113. Alternatively, go online to www.ico.org.uk/concerns; we aren't responsible for the content of external websites.
If you have any questions regarding this please contact the Data Protection Officer who will be pleased to help you.
Email us at firstname.lastname@example.org
Alternatively, write to us at: Data Protection Officer, Perfect4U Fashion 1 Northcote Street, Northampton, NN2 6BE COLLECTION OF INFORMATION